What A Customer Experience Management Professional Does
Customer experience is the sum of all experiences a customer has with a brand or organization over time. This includes visiting a website, speaking with a customer service representative, attending a...
View ArticleSpotting A Mystery Shopper Should Not Be This Easy
Identifying a mystery shopper is pretty easy work for a lot of employees. But that is not the point of mystery shopping; the shopper should never be spotted. It IS called mystery shopping, after all....
View ArticleA Real Mystery Shopper Never Announces Themselves
Being a mystery shopper means working undercover, making sure that their efforts are not discovered by the employees. A mystery shopper will visit a business, like a restaurant or retail store, in...
View ArticleMobile Feedback Grows As Smartphone Usage Grows
Mobile feedback is the new method of tracking customer loyalty for customer experience management experts. No longer are small business owners, restaurant managers, and retail stores relying on comment...
View ArticleHiring Mystery Shoppers For Airlines
Mystery shoppers work for a great many service industries and fields. One area where mystery shoppers can provide valuable feedback and information is the airline industry.
View ArticleBrand Protection: Are You Protecting What's Yours
What is brand protection, and why is it important?
View Article
